How to create an effective presentation?

    How to create an effective presentation?

  • 1 A maximum of 10-15 slides

    Keep the presentation to a maximum of 10-15 slides. It is much more effective to have a focused presentation than to have 30 slides that drag the topic on unnecessarily.

  • 2 Optimally 3 bullets per slide

    Too much text on a single slide can hamper the effort to get the message across. Three bullets are the optimal amount of text for one slide. If more than 3 are needed, keep the text short.

  • 3 Make the content understandable

    A presentation's content and terminology should be understandable for the audience. Sometimes the terminology should be abundant, for example in college lectures. If you expect a mixed audience, make sure terminology is reduced to a minimum, or else prepare explanations.

  • 4 Add nice graphics

    Use colorful and eye-catching graphics on each slide. Most people are visual types and will respond better to a graphically-rich presentation.

  • 5 Use humor

    Add a funny catchphrase or a humorous graphic to the slides. This is very effective to avoid or break the so called 'Death by Powerpoint' state where the audience is so bored by the presentation that they appear to be asleep and their attention 'killed'.

  • 6 Say 'Thank you' to the audience

    The last slide should contain a 'thank you for your attention' message as a sign of appreciation.

  • 7 Prepare references in case of questions

    Prepare references in order to backup any numbers or claims the presentation includes. People are always critical of any new information that challenges their beliefs and can ask for additional sources.

  • 8 The unexpected twist will bring back the audience's attention

    If you notice your audience losing their attention (often happens with younger audiences) then instead of raising your voice - speak more quieter. The audience will quickly notice this sudden and unexpected change of behaviour and will regain their focus.

  • 9 Interesting slide titles

    Give each slide an interesting title that can help explain what the current slide is about. It would be great if the title is no longer than a few words.

  • 10 Use quotes to strengthen the message


    Add quotes by famous public figures to strengthen the information presented. People accept facts more easily if they have been supported by a public figure. For example, a company undergoing a big change will benefit from Darwin's quote.

  • 11 Make an impact with the conclusion

    Finish on a good note, conclude with what would be the best steps to undertake next so people don't forget about the presentation too soon. Offer to send the presentation file to everybody and remind them to come forward freely with any questions.

  • 12 Avoid filler graphics

    Graphics should support the slide and enhance the process of getting the message across. Avoid adding graphics just in order to fill the empty space.

  • 13 Use white space for better visual communication

    The human mind more easily understands visual information that is not cluttered. Reduce the font size and leave enough white space around to avoid having your audience process too much information.

  • 14 Maintain proper body language

    Mirror neurons in the human brain can mirror your mental state which is usually expressed by your posture. If you stand upright and sound confident, people will feel better during your presentation.

  • 15 Never read the slides

    The worst thing you can do in a presentation is read directly from the slides. Not only will you sound like a robot, but people will also lose focus and become unable to concentrate.

  • 16 Memorize the presentation well before you give it

    Even better, you can practice the presentation in front of a friend of yours more than once before delivering it to public. This won't only improve your performance but will also help you sound more convincing.

  • 17 Make sure you are passionate about what you are speaking about

    So many presentations sound unconvincing because the speaker is anything but passionate about the topic. Make sure you understand perfectly what you are talking about, or else you will never sound convincing.

  • 18 Get familiar with the environment

    Before you give the presentation get familiar with the environment where you will deliver the presentation. Arriving at least half an hour early is a must.

  • 19 Tell stories

    People get bored easily. Stories can grab people's attention and make the presentation lighter to absorb.

  • 20 Graph and charts enhance the presentation

    A research showed that the more charts and graphs the presenter's presentation has, the more people will believe him. Of course, it is not good to overdo it and have each slide feature a chart or a graph but if they're content-appropriate, they should be added to enhance the presentation.

  • 21 The presenter should answer his own questions first

    Sometimes the presenter asks the audience a question and expects a raised hand as an answer. In order to make the audience more motivated to answer, the presenter should raise his hand first. Because of the mirror neurons, the audience will be more motivated to raise their hands as well.

  • 22 Be mindful of the attention ratio and the audience's short attention span

    A research showed that the more information is presented on a slide, the less attention will be given to the presentation and the presenter.

  • 23 Make sure the presentation has a story flow

    The presentation should be a coherent whole from the beginning to the end. The presenter shouldn't go off topic or finish on an unrelated note. The presentation should have a great beginning and an equally great end.

  • 24 Presentation is like doing 50 or 100 meetings at once

    Instead of doing 20, 50 or 100 different meetings, the presentation gives the opportunity to get that many people all at the same time in the same room. The presentation is not a place where the business wants to perform bad - the presenter's image and the company's image are on the line.

  • 25 Fear from public speeches can be overcome

    Fear from public speeches is based on inexperience. As with any skill, doing more public speeches will increase the skill experience which will in turn decrease the amount of fear or nervousness the presenter feels.