Why apps get rejected by Apple


    Why apps get rejected by Apple

  • 1 The app crashes

    On their website Apple said that a buggy app or an app that crashes often is very likely to be rejected.

  • 2 The app doesn't match Apple's user interface standard

    Apple sets very high quality standards for its product and this is no different with the App store. If your App doesn't match the design guidelines for the user interface set by Apple then it might get rejected (See why Apple has very high quality standards). 

  • 3 Broken links

    According to Apple, all links within an app must be working. If a link is broken then the app might get rejected.

  • 4 Placeholder content

    Apple said they only accept Apps that are fully complete. Apps that are still in progress or that have placeholder content might get rejected.

  • 5 Incomplete information

    Apple said that providing incomplete information while submitting the App can result in rejection of the App. Apple said that all the information needed to run an App should be submitted including the developer's contact information and a valid demo account in case login is needed.

  • 6 The app should have ads if it uses (IDFA)

    If the App was marked to use the Advertising Identifier (IDFA) then it might get rejected if it doesn't include Ads or if the Ads don't run properly.

  • 7 The app must not be a tool to browse a site

    Apple said that the app must not be a tool to browse a site and that apps built for the sake of accessing a site will get rejected.

  • 8 Submitting the same thing over and over

    Apple said that repeated submissions without improvements will very likely delay the acceptance process and lead to rejection.

  • 9 Does not provide enough value

    Apple said in their guidelines for accepting apps that the App must provide value compared to the other Apps. Apple said that niche Apps or Apps that don't provide enough value might get rejected.

  • 10 Inaccurate description

    Apple said that apps that have screenshots or descriptions that inaccurately describe the App might get rejected.

  • 11 Misleading users

    Apple said that if the App advertises something that it doesn't do then the App might get rejected.

  • 12 Apps that don't comply with developer's guidelines get rejected

    Apple rejects Apps that don't comply with its Developer guidelines.

  • 13 Demo apps get rejected

    Apple only accepts full version apps, and according to their site demo apps might get rejected.

  • 14 Problem with the app name on iTunes connect

    Apple said that the app name on iTunes connect must be similar to the app name on the device or the app might get rejected.

  • 15 Undocumented or hidden features

    Apple said that apps that have undocumented or hidden features will get rejected.

  • 16 Apps that download code will get rejected

    Apple said that Apps that download Code or launch other executable code will get rejected.

  • 17 Apps that read or write data out of its container will be rejected

    Apple said that the App must not read or write data out of its container.

  • 18 Apps that duplicate other apps might get rejected

    Apple said that apps that duplicate other apps, especially if there are many of them, might get rejected.

  • 19 Apps that are done for marketing purposes will be rejected

    Apple said that apps that are made solely for marketing purposes will be rejected.

  • 20 No sex or drugs

    Apps that encourage people to smoke, drink or ones that have phonographic materials might get rejected.

  • 21 Apps with improper format will get rejected

    Apps that are simply a movie, a song or a book will get rejected.