Why do people add many hashtags to their photos

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    Why do people add many hashtags to their photos

  • 1 To get more followers

    Many people create posts in order to get more followers. Those people might add many hashtags to their photos in order to get more followers after each post.

  • 2 To get more exposure

    The more hashtags a photo has on Instagram, the more exposure it will get since it will show up to others browsing those hashtags. Some people add lots of hashtags to get more exposure.

  • 3 To get more engagement

    Photos that have more hashtags are more likely to result in more engagement since they usually reach more people. 

  • 4 To express their feelings

    Some people use hashtags as a form of self-expression. Those people use the hashtags to describe how they feel about a certain photo they took.

  • 5 To explain the picture

    Some people use hashtags to explain what's in the picture. Those people consider hashtags some kind of a comment that explains what the picture can't explain.

  • 6 To send indirect messages

    Some people use hashtags to send indirect messages to others. For example, a person can use the hashtag 'fun' or 'happy' to tell others indirectly that they are having fun.

  • 7 To show off

    Some people use hashtags to show off certain things to others. A person, for example, could use the hashtag 'luxury' to show of the fact that they live a luxurious lifestyle. 

  • 8 To make the image searchable

    Some people add hashtags to their images to make sure that the images are searchable since some search engines can't understand a picture fully without a description.